Young Ottosen Development

// on your mark

Beginning with CONSULTATION on highest/best use, proper product, floor plan design, competition/market placement, and launch strategies, we assist with setting the groundwork for success in the early planning stages.

Looking for a Development Deal? We are experts at sourcing off market opportunities, or even better, opportunities in plain sight that are overlooked for the wrong reasons.

// get set

Moving into the EXECUTION phase, Young|Ottosen is well versed in assembling the necessary Team members for entitlements, land development, vertical construction, governing document preparation, financing, and closing.

As the community begins to take shape, we then leverage our partnerships to spearhead the creation of unique branding, marketing messaging, website design, social media presence, and site signage to uniquely position the community for appeal to the target buyer. We believe that messaging and packaging is an incredibly important piece of the puzzle – our vast experiential knowledge in the New Home sector enables us to customize each community message to maximize the high points for ultimate resonation with the specific buyer market.

// go

Transitioning into the SELLING PHASE, Young|Ottosen is your full-service on-site sales team. Unlike so many teams, we understand how much our developers have invested in their communities, with success being the only option. Accordingly, our experts become your salespeople. Your Model is not a training ground, and we don’t rely only on MLS to sell your properties. In order to maximize the return potential, the details that make your home special must be communicated. We are experts in New Home sales – our conversion is second to none, and we have a track record to prove it.

Need pre-sales in order to release future phases? We are one of the only Teams capable of pre-selling a community from floor plans and samples - we will get you traction and unlock the financing for your build-out.

Marketing Brings Traffic. SALES Creates Absorption.

Young Ottosen are experts at selling new homes in Phoenix and Scottsdale Arizona.

Most Brokerages...

Can market a project. Every team can promise exposure, advertising, reach, and lead generation. Those things are important—but they are only the beginning.

The true measure of a sales program isn't how many people visit the model. It's how many of those visitors become purchasers, how pricing is protected throughout the release schedule, and how momentum is maintained from the first sale to the last. That's where projects succeed or stall.

Selling...

New Construction, especially infill projects, requires a fundamentally different approach than selling resale. Buyers aren't simply choosing between existing homes—they're committing to a vision, a timeline, and a lifestyle that often hasn't been fully realized. Every conversation requires confidence-building, strategic deal structure, objection management, and the ability to guide buyers through decisions that don't exist in a typical resale transaction.

Marketing fills the funnel, but...

Sales determines what comes out the other end.

Because in the end, developers don't measure success by website traffic, social media impressions, or model visits. They measure it by absorption, revenue, and profitability.

Resale agents help buyers choose a home. New home sales professionals persuade buyers to choose your home. That’s where Young|Ottosen comes in.

young // ottosen

we know new development